We are accredited by:
The UK's first and only coaching and mentoring programme specifically for design professionals.
Created by Multi-Award Winning Chartered Architect & Interior Designer, Ryan Wenham, together with Psychologist and Careers Specialist, Marc Prats.
Clarity. Confidence. Clients.
Everything you need to build your design business.
Increase your revenue and win high-value clients with this self-paced digital course.
This course is created for designers like you, focusing on immediate, impactful outcomes that match your ideas.
Gain the competitive edge you crave and the financial rewards you deserve, all within a framework that respects your time and energy.
Understand
your ideal client
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Identify who you’re speaking to
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Know what they want and why
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Create messaging that converts
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Attract aligned, high-value clients
Build a unique,
high-value offer
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Design an offer that’s clear
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Set pricing that reflects your value
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Create strong, simple boundaries
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Position as the obvious choice
The business & lifestyle you deserve
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Take control of your time and income
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Find clients who respect your skill
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Make confident business decisions
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Build a business that fits your life
A unique career experience that ignites your creativity
Turn your creative visions into captivating realities that attract your ideal clients!
Learn how to stand out from the crowd with this fun and immersive programme. Use your unique abilities to create your own exciting path - build the career that you want!
A digital course that will change your life
We have had immediate results with our previous and current clients, taking their earnings as individuals to over £10,000 per month and taking on multi-million pound projects! All within the just the first phase of our programme.
Click the videos below to hear from our clients
Trusted by a growing community of thriving designers.
100% of our clients say they would
recommend us and our programme!
I am more aware of what I need to do, I know more about myself. I am more motivated to work on myself, improve my existing work, it feels like I've been given direction.
Ryan always clearly explains everything. Always getting replies and support. Feedback has been really useful and I got way more than I expected.
Ceba Alsadi, JO
Visual Designer
I think my confidence has been growing since I joined the programme. The in-depth attention you are given to one’s personality isn’t something I thought was important so that surprised me!
A programme that gives in depth attention to one’s self to achieve the jobs we are looking for.
Afifa Armeen, UK
Freelance Designer
Confidence has grown knowing I have support network if I am struggling with any aspect of my career journey. The group discussion on CV structure and content was very useful as it explained how to tailor your CV depending on the language used in the job posting and also choosing applications that fit your personality and strengths.
A wide ranging programme with great online resources and both personal and group sessions to help you get to a position to feel confident and prepared for job interviews. I was pleasantly surprised at the amount of resources on the Larsen website available.
James Turvill, UK
Architectural Designer
Clarity! Clarity about what I want from a job, what to expect from a job and what I need to improve in order to get to a point to get a job I want. Just go for it and trust the process!
Yes, I would definitely recommend someone who is struggling.
Nikunj Antala, UK
Architectural Designer
Both of you have created an environment which doesn’t feel too formal but at the same time your feedback has been professional, practical and encouraging to hear.
Very informative and helpful no matter the stage you’re at in your career.
Issac Nketia, UK
Architectural Designer
I feel like I’m headed on a good path, it seems very promising. Learning about my work profile has helped immensely to learn about myself and what type of jobs I should look for.
Massive clarity so far, I feel more confident and know my worth in a job market. Seeing other people’s progress and yours so you know how or what to expect.
1-2-1 career support, amazing investment for your career path.
Carolina Manchado, PT
Interior Designer
Your dream design business starts here.
Choose how you would like to access the resources
Choose between lifetime access or a cancel-any-time monthly subscription.
Terms and conditions apply. Monthly plans auto-renew.
Best Value
Lifetime Access
1,097
Best Value
Cancel-any-time
197
Every month
Course Details
We provide professional development for Architects & Interior Designers to start & grow their businesses through client connection.
For individuals, freelancers and small-medium design studios.
This self-paced digital course will teach you how to connect deeply with yourself and your audience so that you can truly understand your clients needs in order to attract, nurture and convert high-value, “dream” clients that will appreciate your professional value, paying a premium for a distinctive, bespoke service and outcome. We do this with the help of Insights Discovery, a psychometric tool used to improve communication and self awareness.
We bring structure to your business, your marketing and your social media, developing a personal brand and company narrative that inspire people to work with you, following a simple step-by-step strategy.
It’s so important to be able to resonate with our ideal clients and build trust so they buy you, before they buy your services - incredibly important when working as a small business. Clients are so passionate about their projects that their decision is made through emotion, going beyond the level of experience and knowledge you have, but by the person you are, your story, your talent and what you are like to work with.
By focusing on individuality and uniqueness and pushing against the ‘one size fits all' approach to design, we connect smaller design studios with clients that respect and appreciate your unique skillset and are willing to pay for it.
This approach means that we, as professional designers, can be paid correctly and fairly to create progressive, career changing designs that will move the industry forward!
We understand that stepping into your full potential is not just about having the right skills - it's about following a focused framework to get you to your goal.
5 steps to building your dream business
All it takes is for you to start
This Digital Course covers three learning modules that you can move through at your own pace. Throughout each learning module you will be able to immediately start implementing everything that you have learned, refining and improving your processes to grow your business and career.
Access the digital course today
Discover your business potential
Build an offer that works for you
Learn to communicate to attract your dream clients
Implement, refine, grow
START
DISCOVER
BUILD
COMMUNICATE
IMPLEMENT
01
Access the digital course
Get instant access to a complete, step-by-step system designed to help you build a profitable, values-led design business.
Everything is laid out clearly, so you can move through each stage with confidence, in your own time, and in your own way. No pressure. Just expert guidance, ready when you are.
As a member of our Business Foundations Programme digital course, you will receive a welcome call to provide more information and show you how to make the most of this digital course.
02
Discover
In this initial phase, we delve deep into understanding who you are as a designer, what you have to offer that is unique and who your ideal clients are.
This is an opportunity for self reflection allowing you to understand your business and build a trustworthy personal brand and to grow your confidence as a professional.
During this phase you will be given your
Insights Discovery profile.
05
Implement
As soon as you join the programme, you will begin implementing new strategies into your business to increase revenue.
Throughout the process, you will continue to refine and improve your offer, giving you a step-by-step system to attract your ideal clients, secure new opportunities, and scale your success - in real time.
Business foundations programme
Digital Course features
No pressure, just tools, resources and a step-by-step guide to creating a successful design business that works for you - giving you the clarity and focus that you need. Everything that you need, all in one place.
This isn’t just a course.
It’s the start of your next chapter.
Choose how you would like to access the resources
Choose between lifetime access or a cancel-any-time monthly subscription.
Terms and conditions apply. Monthly plans auto-renew.
Best Value
Lifetime Access
1,097
Best Value
Cancel-any-time
197
Every month
What happens after I join?
Onboarding
You’ll receive a personal welcome and immediate access to everything you need to begin building your dream business.
Access the Digital Course
Welcome call
Q&A
Set business goals
Discover
Build
Communicate
INTRODUCTION
BEGIN YOUR LEARNING MODULES
You’ll be guided step by step through a structured, supportive journey tailored to your path. We’ll help you get clear on where you are, where you want to be, and what needs to happen to get you there.
We focus on clarity, confidence and connection - so you’ll know what you’re building, who it’s for, and how to speak to them in a way that truly lands.
How do I get more support?
As a member of our Business Foundations Programme digital course, you will receive a welcome call to provide more information and show you how to make the most of this digital course.
Within this welcome call you will be able to book a one-to-one business audit so that we can review where you are right now, identify what’s holding you back, and highlight exactly where to focus first - so you can move forward with clarity, confidence, and a clear plan tailored to your goals.
Hi! 👋
My name is Ryan, creator of Larsen Architecture and this Professional Development Programme.
I am a practicing, Chartered Architect and a Registered Interior Designer.
I have always felt that there is a disconnect between what we learn to be successful designers and the essential skills needed to run a successful design business.
I feel that the 'one-size-fits-all' approach to design education is outdated and we should be focused on unique solutions that allow designers to celebrate and share their individual talents, fostering creativity, better design and pushing the industry forward; and so, I created this programme.
Click the videos above to play
Why did we create this programme?
The Science behind what we do
At the heart of our programme is Insights Discovery; a globally recognised psychometric tool that helps you understand your personality, your communication style, and how you naturally show up in the world.
But more importantly, it helps you connect.
Understanding how you work is the first step to running a business that feels aligned understanding how others work. That’s how you build a brand that resonates deeply, communicates with clarity, and draws in your dream clients - the ones who truly value what you do.
This is where Marc comes in. As a psychologist and communication specialist, Marc brings the depth, structure, and emotional intelligence that elevates this programme far beyond a business course. His guidance helps you understand not just your strategy, but your style; how you lead, how you listen, how you respond, and how to create meaningful, lasting connections with the people you’re here to serve. Because business is personal.
If you don’t know how to connect with others, or communicate who you really are, you will never be able to demonstrate your value to your ideal client.
This isn’t about boxing you into a colour or a type. It’s about giving you the insight and language to confidently show up as yourself, build trust with your audience, and position yourself as the only choice in a crowded market.
This is the difference between sounding “professional” and being genuinely powerful in how you communicate.
Our entire programme, from Discovery to Implementation, is designed with this psychology in mind.
We don’t just help you build a business.
We help you understand yourself, your clients, and the people around you — so your business feels like a natural extension of who you are.
And when that happens, the right clients feel it too.
Click on the images above to read more
In order to help you learn and implement the above, we utilise coaching methods and a series of resources that are scientifically proven to be impactful in your self-development journey:
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Personalised one-to-one coaching and mentoring
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Guidance through project development
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High-impact communication to sell/market your brand’s identity to potential clients or employers
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Self-directed learning to fit around your work and any study commitments
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Spaced repetition helps solidify knowledge successfully and helps build a picture of this self-development journey
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Continuous refinement through specific, focussed feedback
If you are ready to take action towards your future, book a call with us so we can walk you through the process.
