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PROFESSIONAL DEVELOPMENT
FOR ARCHITECTS & INTERIOR DESIGNERS
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Grow your business and connect with high-value client.

Build a successful design career

We provide professional development for Architects & Interior Designers to grow their businesses through client connection.

For individuals, freelancers and small-medium design studios within the residential sector.

 

Our programme teaches designers how to connect deeply with themselves and their audience so that you can truly understand your clients needs in order to attract, nurture and convert high-value, “dream” clients that will appreciate your professional value, paying a premium for a distinctive, bespoke service and outcome. We do this with the help of Insights Discovery, a psychometric tool used to improve communication and self awareness.

 

We bring structure to your business, your marketing and your social media, developing a personal brand and company narrative that inspire people to work with you.

 

It’s so important to be able to resonate with our ideal clients and build trust so they buy you, before they buy your services - incredibly important when working on residential projects. Clients are so passionate about their homes that their decision is made through emotion, going beyond the level of experience and knowledge you have, but by the person you are, your story, your talent and what you are like to work with.

 

By focusing on individuality and uniqueness and pushing against the ‘one size fits all' approach to design, we connect smaller design studios with clients that respect and appreciate your unique skillset and are willing to pay for it.

This approach means that we, as professional designers, can be paid correctly and fairly to create progressive, career changing designs that will move the industry forward!

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Understand

your ideal client

  • Personal branding

  • Client acquisition

  • Client management

  • Setting boundaries

  • Setting expectations

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Build a unique, high-value offer

  • Offer outlines/proposals

  • Your fees/getting paid

  • Your scope of work

  • Deliverables

  • Build authority

  • Effective marketing/visibility

  • Contract negotiation

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Grow & scale your business

  • Content creation

  • Targeted marketing

  • Enhance skills

  • Self confidence​

  • Work-life harmony

  • Continuous education

  • Networking

  • Scaling your business

Why join our programme?

We have had immediate results with our previous and current clients, taking their earnings as individuals to over £10,000 per month within the first phase of our programme!

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Seeing immediate results and receiving validation for my work has been truly transformative. It's those moments that really make an impact and show me how far I’ve come.

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I accomplished more than I had expected, and freeing up mental space has made a huge difference in my productivity. Staying on top of the programme over the last few weeks has really helped me stay focused and maintain momentum. 

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I used to feel so hesitant about making big changes or investing in my business, but your support has given me the confidence to do that. I now see these decisions as investments in myself and my clients.

​Anne R, UK

@sonderpathstudio

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How does it work?

A 6 month programme that will change your life.

We have combined all of our knowledge and industry experience from over the last 10+ years into this 6 month

Professional Development Programme.

 

The 6 months are split across 4 phases, covering three learning modules that you can move through at your own pace. At the end of the learning modules we will work on implementing everything that you have learned, refining and improving your processes to grow your business and career.

Eligibility Call

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Discovery Phase

Build Phase

Communication Phase

Implementation Phase

START

MONTH 1

MONTH 2

MONTH 3

MONTH 4-6

00

Eligibility Call

This is a chance for us to meet face to face, to get to know more about you, to fully understand your situation, your objectives, and if you meet our eligibility criteria.​

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Fill in the form below and we will contact you to discuss the next steps and to book an Eligibility Call.

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Key Points

01

Discover - Phase 01

In this initial phase, we delve deep into understanding who you are as a designer, what you have to offer that is unique and how best to market that offer.

 

This is an opportunity for self reflection allowing you to build a trustworthy personal brand and to grow your confidence as a professional.​

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During this phase you will be given your Insights Discovery profile.

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02

Build - Phase 02

Based off the information provided in Phase 01, we will focus on constructing a quality, stand-out offer that targets your ideal client, creating social media content and a solid marketing strategy that focuses on your ideal client and aligns with your values and skillset.​

Impact report

Upon completion of your discovery phase, we will provide an in depth report analysing your entire professional profile, including a heuristic website review, in relation to the work that we have done over the previous weeks, highlighting areas for improvement and informing our focus for the rest of the programme.

03

Communicate - Phase 03

The best designer doesn't win the project, the best storyteller does.

 

Understanding how to successfully capture and nurture new clients, understand your role, set boundaries and get paid is essential for every business. This is fundamental to your success.​

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04

Implement - Phase 04

​We will continue to refine and improve your offer in real time, giving you the support and advice you need to attract your ideal clients, secure new opportunities, and scale your success - in real time. This is an opportunity for us to work on your business and make any improvements and changes as you take on new projects.

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We are currently working with architects and designers of all backgrounds, that meet our eligibility criteria; building our knowledge base and connections throughout the industry.

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Using this data we are able to identify patterns and understand how each of our clients can navigate the design world to stand out, attract their ideal clients, and reach their desired career goals and lifestyle.

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Each phase is crafted to address the unique needs of different types of clients, emphasising the specific outcomes and benefits your service delivers, ensuring potential clients see the direct value and relevance of your offerings to their project.